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The Postcard Challenge: How to Delight your Customers

The Postcard Challenge: How to Delight your Customers

by Basic Bananas | Oct 18, 2018 | Marketing tips - Marketing Videos

In our modern society, it‘s rare to receive a handwritten message in the mail. In this episode, Franziska shares the postcard challenge with you, an easy and simple, yet super effective challenge! 0:17 – The challenge 0:42 – How the challenge works 3:16...

Importance of Old-Fashioned Signage

by Basic Bananas | Sep 6, 2018 | Marketing tips - Marketing Videos

We‘re always sharing the latest and greatest techie tips when it comes to marketing, but it‘s important not to underestimate the power of old-fashioned signage! In this episode, Christo showcases the signage on the Basic Bananas office building and shares his tips...
S07 EPISODE 46: Direct mail campaigns that get your market‘s attention

S07 EPISODE 46: Direct mail campaigns that get your market‘s attention

by Basic Bananas | Nov 13, 2017 | Marketing Podcast Episodes

Direct mail is a strategy which uses the good old post man to deliver a letter. We love the approach of lumpy mail to get the attention of key decision makers. A lumpy mail is basically a mail out which has a gift or something inside which creates a lump. With this...

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