Basic Bananas Journal
The latest tips from the Basic Bananas team
The LinkedIn Profile Makeover for Business Owners
LinkedIn Marketing The LinkedIn Profile Makeover for Business Owners Your LinkedIn profile is often one of the first places people go when they hear your name. So when they land there, can they quickly work out what you do, who you help and how to...
The One Problem Everywhere Strategy Guide
Marketing Strategy The One Problem, Everywhere Marketing Strategy for 2026 Marketing in 2026 does not need to mean posting every day, chasing every new AI tool, creating endless content or trying to be everywhere at once. There is a much simpler...
What Your Business Is Trying To Tell You
Mindset & Business Growth What If Your Business Challenges Are Actually Trying to Tell You Something? Ever feel like you are pushing a boulder uphill? We often treat business challenges as purely strategic problems that need a new marketing...
The 60-Minute Small Business Marketing Reset
Marketing & Business Growth The 60-Minute Small Business Marketing Reset Feel like your marketing needs a little love, but the thought of creating an enormous marketing plan makes you want to hide under your desk? Good news. You do not need to...
Stop Selling Features: The 10-Minute “So What?” Test for Small Businesses
Marketing & Messaging Stop Selling Features: The 10-Minute "So What?" Test for Small Businesses If you read one more business website bragging about its "synergistic paradigms" or "cutting-edge solutions," you might actually scream. We...
High Tech High Touch Marketing Guide: 2026
Innovation & Connection High-Tech, High-Touch: The 2026 Guide to Using AI Without Losing Your Soul It is 2026, and if one more person tells you to "prompt engineer" your way to success, you might actually throw your laptop out the window. We...
Anti Hustle Marketing for Small Business
Marketing & Mindset The Anti-Hustle Marketing Guide: 3 Ways to Attract Clients When You Just Want a Nap Feeling completely peeled and exhausted trying to maintain a flawless content schedule? If the mere thought of writing another sales pitch...
Stop Trying to Look Big: Why “Unpolished” Marketing is Your Secret Weapon
Marketing Strategy Stop Trying to Look Big: Why "Unpolished" Marketing is Your Secret Weapon Feeling completely exhausted trying to maintain a flawless, corporate-looking social media grid? If you're spending more time stressing over ring lights...
SEO Isn’t Dead: The Search Funnel Just Got a Whole Lot Bigger
SEO & Digital Strategy SEO Isn’t Dead: The Search Funnel Just Got a Whole Lot Bigger Notice a dip in your website traffic? If your search strategy is still completely glued to traditional keywords and Google clicks, it’s time for a juicy...