What’s really happening when your customers walk through your doors or call your team? You might think your service is on point, but without a clear picture, you could be losing sales without even knowing it. In this eye-opening episode, we’re joined by Jen Wells, a...
Marketing isn’t a single trick. It’s an ecosystem. When your website, emails, content and client care all harmonise, your business becomes memorable, trusted, and sellable. Let’s make it fun (and actually useful). Why a Marketing Ecosystem? (Short answer: alignment)...
Most presentations suck, and it’s not because of the slides. Whether you’re crafting a keynote, writing articles, or creating social media content, the real magic lies in storytelling. In this episode, we’re diving deep into why mastering storytelling matters more...
How many touch points does it take to make a sale? A common belief in the marketing world is that it takes seven touch points. In this episode, Christo debunks this myth and shares how many touch points it actually takes to make a sale. 00:43 Different types of...