Basic Bananas Journal
The latest tips from the Basic Bananas team


How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S16 E10: AI Can Hack You in Minutes… Here’s How to Stay Safe with Bruno Lecoq
In this episode, Kevin sits down with Bruno Lecoq to unpack the growing risks of AI in cybersecurity and how businesses can protect themselves while embracing AI and automation. From AI powered threats to managing AI...
S16 E09: AI Security & Automation: How to Safely Use AI Agents in Your Business with Michael Dockery
In this episode, Kevin Bees chats with Michael Dockery about the real risks of AI, how businesses can stay secure, and why AI agents are set to transform the way we work and automate tasks. Key Highlights: ✅ AI...
S16 E08: SEO for the AI Era: How to Show Up in ChatGPT and AI Search with Dave Burnett
Search is changing fast and it’s no longer just about ranking on Google but also showing up in AI answers. In this episode, Franziska is joined by Dave Burnett, founder of AOK Marketing, who has spent nearly three...
S16 E07: How Small Businesses Use Record-Breaking to Stand Out and Get Publicity with Helen Taylor
What if your next marketing campaign… made history? 🏆 Not metaphorically. Literally. In this episode, Kevin sits down with Helen Taylor, co-founder of the Australian Book of Records, to unpack a wildly creative...
S16 EPISODE 06: Making Emotions Measurable: InTruth, Emotion AI & Emotional Health with Nicole Gibson
What if our feelings could be measured as precisely as our physical performance? In this episode, Kevin dives deep into the rapidly evolving world of Emotion AI to explore the future of emotional intelligence with Nicole Gibson, the visionary...
S16 EPISODE 05: Elite Business Performance: Mindset, Pressure & the Boomerang Effect with Johnny Novak
In this episode, Kevin is joined by Johnny Novak to explore mindset, elite performance, and how to consistently bring your best self in business and high-pressure moments. Key highlights ✅ The Boomerang Effect: a...
S16 EPISODE 04: Understanding the SEA Market & Rediscovering Purpose with Ikigai with Derrick Tai
Thrive in Southeast Asia: Marketing Strategies & Finding Your Ikigai Southeast Asia is one of the most dynamic and diverse regions in the world, with 11 countries, each boasting unique cultures, languages, consumer behaviours, and marketing...
S16 EPISODE 03: From Burnout to Balance: Creating a Fuelled Up Life with Sammi Jaeger
In this episode, Kevin Bees sits down with Sammi Jaeger to talk about her new book, A Fuelled Up Life — unpacking burnout, boundaries, and how to define success without sacrificing your well-being. Key highlights:...
S16 EPISODE 02: From Visionary Leadership to AI-Driven Teams with David Anderson
What do high-performing teams, artificial intelligence, and failing forward all have in common? They’re essential ingredients in building a future-focused business. In this inspiring episode, we’re joined by a seasoned...

