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S09 EPISODE 12: How to Structure Your Team for Growth

S09 EPISODE 12: How to Structure Your Team for Growth

by Basic Bananas | Jun 30, 2019 | Marketing Podcast Episodes

As you grow your business one of the biggest challenges can be growing your team. In this episode, Christo covers ways to structure your team and processes for business growth. In this episode Christo discusses: How to structure your team for growth How to make sure...
S09 EPISODE 11: How to Attract More Customers with an Entry Product or Service

S09 EPISODE 11: How to Attract More Customers with an Entry Product or Service

by Basic Bananas | Jun 24, 2019 | Marketing Podcast Episodes

In this episode, Christo shares a way to attract more customers by getting clear on entry product or services, which your prospective customers are looking for, then using those to generate better returns from your marketing spend. In this episode Christo discusses:...
Positioning, The Perfect Job Ad & Team Innovation

Positioning, The Perfect Job Ad & Team Innovation

by Basic Bananas | Jun 8, 2019 | Marketing tips - Marketing Videos

In this episode, Christo explains how you should look at your brand and how it sits in the market to position your business effectively. Franziska shares a formula to write the perfect job ad. Additionally, we‘re sharing tips from a recent team innovation session and...
S09 EPISODE 8: Should I create a separate brand for high-end customers?

S09 EPISODE 8: Should I create a separate brand for high-end customers?

by Basic Bananas | May 19, 2019 | Marketing Podcast Episodes

In this episode, Christo answers this listener‘s question and shares insights to improve your brand including: Why you need to position your brand above your current market to have happy customers. How pricing impacts the perception of your brand. What big brands do...
Time Management, Online Ads and Tips for Hiring Interns

Time Management, Online Ads and Tips for Hiring Interns

by Basic Bananas | May 16, 2019 | Marketing tips - Marketing Videos

Do you ever wonder if online ads work anymore? In this episode, Franziska and Christo explain how to get the most out of online advertising. They also share how to manage your time effectively as a busy business owner. Finally Jenny, who is an intern at Basic Bananas...
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