by Basic Bananas | Jun 29, 2016 | Marketing Podcast Episodes
In this episode Christo and Erik from Basic Bananas Canada discuss ways to improve the value of your brand. They talk about the importance of brand positioning and how you can influence the market’s perception of you and your brand. Brand positioning has a huge...
by Basic Bananas | Jun 22, 2016 | Marketing Podcast Episodes
In this episode Christo shares the best ways to create content without having to do the hard work. Christo shares his strategy for making sure that the content he creates is found by Google and his approach for creating podcasts, video and written articles....
by Basic Bananas | Jun 15, 2016 | Marketing Podcast Episodes
In this episode of Basic Bananas Radio, Basic Bananas co-founder Franziska Iseli discusses PASSION, PURPOSE and PRINCIPLES and how you can apply these to your life and business. Franziska shares how these three P‘s can bring excitement, creativity and energy in every...
by Basic Bananas | Jun 2, 2016 | Marketing Podcast Episodes
Franziska and Christo come to us in this episode all the way from Istanbul to discuss four different strategies to innovate within your small business. Innovating doesn‘t necessarily mean you have to reinvent something new but rather improve something you already have...
by Basic Bananas | May 25, 2016 | Marketing Podcast Episodes
In this episode Franziska speaks with Clever Bunch member, Chantelle Bazerghi from Asylum Seeker Resource Centre in Melbourne, about marketing for non-profits. Chantelle walks us through what marketing strategies she has applied for more growth in raising...
by Basic Bananas | May 19, 2016 | Marketing Podcast Episodes
In this episode Franziska talks with Genius Bunch member, Camille Blythe, owner of Brilliant Business Blogging about the importance of blogging for your business and staying true to your brand‘s voice. Camille walks us through five questions you must first answer...
