Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
The Five Steps to Boost Your Brand With Influencer Marketing
In this episode, Franziska shares a business growth tip perfect for product-based and e-commerce businesses: Influencer Marketing. Learn the five steps to success, from defining ideal influencers to analyzing results. This strategy not only builds...
S13 EPISODE 23: Ecommerce – How to create a more successful ecommerce store
Nowadays most businesses have some form of ecommerce on their website. There are key metrics which ecommerce sites need to look at to be more successful and direct decisions. Sometimes just the smallest change can make a huge difference and shift...
S13 EPISODE 22: How to get the most out of the holiday season using incentive-based marketing
Incentive-based marketing can be a game-changer for many businesses. This strategy isn't just a sales booster; it's a relationship builder. Imagine customers buzzing about your brand and coming back for more, all thanks to those sweet incentives....
S13 EPISODE 21: How to Get More Sales From Your Website
Most websites convert traffic to customers very poorly, so in this episode, Christo goes through an approach to review your website with the intention to get more sales. Whether you’ve been in business for years or only just getting set up, you...
S13 EPISODE 20: How to Transform Your Marketing with AI with Andrew Herbert
We're living in a world where our interactions with AI are becoming increasingly commonplace, be it a friendly conversation with Siri or Alexa, or a thrilling ride in Tesla's autonomous vehicles. Sound like science fiction? Far from it! AI is...
S13 EPISODE 19: Artificial Intelligence for Business Growth
AI is moving so fast at the moment, that it’s hard to keep up. Business owners who embrace AI will reap the benefits of rapidly increased productivity and business growth. There are some very important lessons shared in this episode to make sure...
S13 EPISODE 18: Your voice is one of the most powerful ‘tools’ for business growth
Could understanding and working on your voice be the missing piece to a growing a wildly successful business? In this episode, Dr Belinda McMahon, one of our Genius Bunch members shares deep scientific insights into the power of our voice. Belinda...
S13 EPISODE 17: Optimizing Your Go-to-Market Strategy: The Five Key Areas to Focus On
Discover the secrets behind building a powerful Go-to-Market Strategy as we explore the five essential areas that can make or break your business success. Whether you're a seasoned entrepreneur or just starting out, this episode is packed with...
S13 EPISODE 16: Health Tips for Busy Business People with Naturopath Stuart Morick
As a busy business person, we all craze for more energy and health. Stuart specialises in ways to increase energy and shares his knowledge and health tips, very generously in this episode. In this episode, you’ll discover… Ways to increase energy...