Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S15 EPISODE 15: How to get unstuck with Suzy Jacobs
Ever feel like you're spinning your wheels, stuck in a loop of self-doubt and second-guessing? Suzy Jacobs has been there, and now she helps others break free. Self-employed since 19, Suzy transformed her own story and...
S15 EPISODE 14: High-Performance Habits for Business Owners with Jay Pottenger
Feeling overwhelmed by the constant pressure to be "busy"? 😩 Ever catch yourself reacting to emails and notifications instead of focusing on what actually matters? In this energising episode, Kevin sits down...
S15 EPISODE 13: How to Build Powerful Business Collaborations and Reach the Female Market with Lisa Sweeney
In this inspiring episode, we explore why women often take a unique approach to building business relationships and business collaborations, how shared values can make or break a collaboration, and why regularly...
S15 EPISODE 12: How to Plan a Successful Business Exit with Bruce Eckfeldt
What’s your end game? Whether you’re aiming for a strategic sale, a financial windfall, or a smooth succession, this episode dives deep into the business exit process, packed with practical advice on how to exit with...
S15 EPISODE 11: Mastering B2B Sales with Richard Walton: The Myths, The Mistakes, and The Motivation
Still clinging to outdated B2B sales tactics that just don’t cut it? Most businesses are stuck following so-called ‘proven’ strategies that actually sabotage their success. In this episode, we shake things up with sales...
S15 EPISODE 10: The AI Boom Is Here – What It Means for You as a Business Owner with Kevin Bees
AI is no longer the future—it’s happening right now, in fact, it has been for years:-). From kids creating books with a few clicks to businesses saving hours with smart tools, artificial intelligence is transforming how...
S15 EPISODE 09: The Real Way to Use LinkedIn for Business with Joe Apfelbaum
LinkedIn isn’t just a social media platform—it’s a 24/7 networking event that can transform your business. With over 52,000 followers, Joe Apfelbaum knows how to leverage LinkedIn to generate leads, make meaningful...
S15 EPISODE 08: The Power of Brand Archetypes with Tracey Felicidade Jones
What makes a brand stand the test of time? Why do some businesses become household names while others fade into obscurity? In this episode, we dive deep into the art of branding with Tracey Felicidade Jones, a...
S15 EPISODE 07: The Life Cycle for Smart Digital Marketing Success with Jim Mitte
Ever wonder why some digital marketing strategies thrive while others flounder? The secret might just lie in nature—specifically, in the life cycle of a turtle. In this episode, we explore the brilliant Turtlehut Life...