Basic Bananas Journal
The latest tips from the Basic Bananas team
How to Get More Customers Without Working More Hours
Marketing Strategy How to Get More Customers Without Working More Hours The smartest businesses don’t grow by working longer days. They grow by building simple marketing systems that consistently attract new customers, generate referrals and keep…
How to Optimise Your “Thank You” Page and Email Receipts
Customer Retention The Hidden Goldmine: How to Optimise Your “Thank You” Page and Email Receipts A practical guide for small business owners who want to turn order confirmations into repeat customers, reviews, and referrals, without…
Content Marketing Made Simple
Content Marketing Content Marketing Made Simple: How to Get More Customers Without Posting Randomly A practical guide for small business owners who want content that attracts the right people, builds trust and supports sales, without turning…
Small Business Marketing Australia Guide
Small Business Marketing Small Business Marketing in Australia: 7 Practical Fixes When You’re Busy, Tired and Wearing Every Hat Practical marketing tips for Australian small business owners dealing with rising costs, inconsistent leads, time…
Is Your Business AI-Recommendable?
The new marketing question every business owner should be asking For years, business owners have been told they need to be “Googleable”. Have a website. Show up on social media. Collect reviews. Send emails. Run ads. Publish helpful content. Be…
Six easy ways every small business can improve their Google and AI ranking
Think about how often you search for something online before making a decision — your customers are doing the exact same thing. The question is: does your business actually appear when they go looking? And if it’s not, there’s a good chance your…
Build Your Claude Brand Voice Skill in Minutes
AI Marketing Made Simple Build Your Claude Brand Voice Skill in Minutes Stop rewriting prompts from scratch. Train Claude once — and every article, post, and newsletter comes out sounding exactly like you. You know that feeling when you spend 20…
How to Get More Google Reviews (3 Easy Ways)
Google Reviews How to Get More Google Reviews for Your Small Business Your customers love you. They’re just not saying it online. Here’s how to fix that — without being annoying about it. You do great work. You know it. Your customers know it. But…
Turn Happy Customers Into a Referral Machine
Word-of-Mouth Marketing How to Turn a Happy Customer Into a Referral Machine Your best customers are sitting on a goldmine of warm leads — they just need a gentle nudge. Here’s how to build a referral system that actually works. You’ve done the…