Basic Bananas Journal
The latest tips from the Basic Bananas team
What on Earth is a Marketing Ecosystem?
Marketing isn’t one trick—it’s an ecosystem. In this guide, learn how to connect your website, emails, content, and client experience to create a powerful marketing ecosystem that builds trust and drives consistent results. Discover the five foundations of alignment, from differentiation and language to conversion and storytelling.
The Ultimate Growth Strategy for Med Spas and Clinic Owners: SEO + GEO Magic to Dominate Search and AI Results
Learn how to make your clinic show up everywhere, on Google, in AI results, and in your ideal clients’ minds. Simple. Practical. Transformational. Running a med spa or cosmetic clinic is busy enough without trying to decode Google’s ever-changing…
Generative Engine Optimisation (GEO): The Small Business Guide to Getting Seen in the Age of AI
What on Earth Is Generative Engine Optimisation? Generative Engine Optimisation, or GEO, is your golden ticket to being found in the new world of AI search. While SEO focuses on ranking in traditional search results, GEO is about making your…
21 Ways to Get More Clients From Your Website in Australia
If you want to get more clients from your website in Australia, you need more than a digital brochure. Your website should act as your hardest-working salesperson—building trust, capturing leads, and converting visitors into paying clients around…
Marketing Your Small Business on a Budget: What Really Works
Discover affordable small business marketing strategies. Learn how to build visibility, attract customers, and grow without overspending.
5 Ways to Attract More Patients to Your Health or Wellness Business in 2025
Struggling to fill your waiting room? Let’s fix that with simple, ethical, and effective marketing strategies designed for health and wellness businesses in Australia. Why Aren’t Patients Finding You Yet? Here’s a truth bomb: you could be the best…
18 of the Best AI Tools for Business Owners (That We Actually Use and Love)
AI is the new electricity. It is buzzing everywhere. But let’s be real, most people are either overwhelmed by endless shiny tools or still waiting for a robot to bring them coffee. So instead of drowning you in jargon, we’re sharing 18 of the best…
7 Steps to Write a Listicle That Gets Traffic, Links, and Shares (Optimised for Google + AI)
Want your content to show up when someone asks ChatGPT for “top tips on marketing”? Or rank high on Google and get linked to by other blogs? Welcome to Generative Engine Optimisation (GEO)—the art of writing content that’s so clear, structured, and…
How to Rank in AI Answers: 5 Steps to GEO (Generative Engine Optimization) Success
Learn how to optimize your content for AI tools like ChatGPT, Google SGE, and Perplexity. Discover 5 GEO steps to boost visibility and futureproof your marketing.