by Basic Bananas | May 23, 2015 | Marketing Podcast Episodes
In this episode of Basic Bananas radio, Franziska speaks with Justin Bergholcs, the founder of BlueDragon.com.au, a social enterprise that organises adventure tours throughout the Himalayas. Justin has lived in the Himalayas for over twenty years and generously shares...
by Basic Bananas | May 17, 2015 | Marketing tips - Marketing Videos
In this episode of Basic Bananas TV, Franziska and Christo, the co-founders of Basic Bananas, discuss the importance of creating perceptions and how one famous British fashion label managed to shift perceptions after their reputation got damaged. 0:22 What makes a...
by Basic Bananas | May 9, 2015 | Marketing Podcast Episodes
In this episode Christo Hall shares tried and tested methods to increase response rates from all of your marketing material with some simple copywriting tips. Christo is recognised as one of the top small business marketers in Australia and has crafted countless...
by Basic Bananas | May 5, 2015 | Marketing tips - Marketing Videos
In this episode of Basic Bananas TV, Franziska and Christo (the co-founders of Basic Bananas) share their strategies to come up with attractive names for your products and services. Naming strategies are so important because it helps you differentiate yourself from...
by Basic Bananas | Apr 27, 2015 | Basic Bananas Blog - Marketing Articles
Do you know the book/movie “He‘s Just Not That Into You”? It‘s a genius guide written by famous author/comedian Greg Behrendt explaining when it is time for a lady to run for the hills in a relationship. Greg is convinced there are certain signs which show when a guy...
