Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

Why having an intern is awesome [and why we made Casper go surfing…]
[youtube_sc url=TY4qCYmeqbY] Meet our fabulous intern Casper from Holland. He joined the Basic Bananas team for 10 weeks. In this video Christo and Casper talk about.... why taking on board an intern is very beneficial for your business how you are...
James Schramko – Leader in the Internet Business Scene
James Schramko is a leader in the internet business scene. Much of his work is done behind the scenes and is undetectable on the surface hence the term 'underground marketer'. The connections and network of serious multimillionaire internet...
Small Business Marketing Mistake No.3: Quickies are much less profitable…
[youtube_sc url=RGN8YQbMWMc] Quickies are much less profitable and sustainable than building long-term relationships! This is the third video tip in a series of six videos uncovering 'the six biggest marketing mistakes small businesses make and how...
Sami Lukis – Australian Media Icon and Founder of New York with Sami
Sami is one of Australia‘s most versatile radio and television personalities, with a career spanning almost 20 years in Australian media. Sami is currently co-hosting the Ant & Sami Lukis Drive show on MIX FM in Sydney and Melbourne. She is...
Book Launch Party – a huge success
[youtube_sc url=_b_itAQwzxY] Wow what an event! The big book launch party, launching our latest book Bananas About Marketing – How to Attract a Whole Bunch of Happy Clients. Over three hundred people attended the event and we are ecstatic with the...
Small Business Marketing Mistake No. 2: Inconsistency is Uncool!
[youtube_sc url=aJXniImLYnc] This is the second video tip in a series of six videos uncovering 'the six biggest marketing mistakes small businesses make and how to avoid them!' Discover how being inconsistent in your marketing can destroy your...
Daniel Priestly – Best Selling Author of ‘Key Person of Influence’
Daniel Priestley is a successful entrepreneur, international speaker & best-selling author. Daniel has built several successful businesses in the UK, Australia & Singapore. Daniel's event 'Key Person of Influence' will be held: - Melbourne...
Small Business Marketing Mistake No 1: Marketing to Everybody!
[youtube_sc url=n-MyzY6YM0s] Meet Miss No No and Mr Golfer! This is the first video tip in a series of six videos talking about 'the six biggest marketing mistakes small businesses make and how to avoid them!' In this first short video you will...
Richard Forrest – Director of Forrest Marketing Group
Richard Forrest has grown Forrest Marketing Group (FMG) from a team of 4 to a team of 36 in only 6 years. Specialising in a field most people shy away from; cold calling. In this episode Richard shares some of the secrets to his success and rapid...