Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

Entrepreneur Tip: How to be more courageous
In this episode of Basic Bananas TV, Franziska and Christo (co-founders of Basic Bananas) share their thoughts on how to be more courageous in your entrepreneurial life. 0:50s Butterflies in the stomach 1:40s The giant freckle campaign 2.30s Saying...
Perceptionism – How to Position Your Ideas, Product or Business to Be Irresistible
We had the huge privilege to present at VIVID festival, Sydney's largest and most renowned festival to celebrate ideas, innovation, light and music. In this presentation we discussed the topic of Perceptionism... How can you influence the...
How to create powerful Presentations – Lessons from TEDx with Franziska and Christo
In this episode Franziska and Christo share some of the key lessons from their experience presenting at TEDx. They share their personal lessons and the key things they took from the other presenters. This episode is recorded immediately after...
Productivity Tip: Happiness is the new productivity
In this episode of Basic Bananas TV, Franziska and Susanne discuss why happiness is the new productivity in any workplace, sharing the three key activities you can do instantly to create more happiness and thus productivity as a busy entrepreneur....
Marketing Tip: Six hot tips to create the best headlines
In this episode of Basic Bananas TV, Franziska shares six strategies that will help you write better headlines to grab your readers' attention, engage and make them keep reading your awesomeness. 1:10s Some of the most popular headlines 2:18s What...
Leadership – Don‘t Steal Your Teams Thunder!
In this episode of Basic Bananas Radio, Franziska talks about her take on leadership. What does it mean to be a true leader? How can you inspire others to greatness, brilliance and awesomeness?
Feminine and Masculine Traits in Business
In this episode of Basic Bananas Radio, Franziska speaks with Jo Gillies, principal architect at Archisoul Architects about the power of understanding feminine and masculine traits. Jo also gave us a list of The Top 12 FEMININE AND 12 MASCULINE...
Social Media Tip: How to create content that gets shared
In this episode of Basic Bananas TV, Franziska and Anna from YoursSocially.com.au discuss five ways to make your social media content more engaging and shareable. 1:05 How to engage your audience 2:31s What type of imagery to use 3:19s What makes...
Productivity Tips: How to be more productive
In this episode of Basic Bananas TV, Christo shares two of his favourite productivity hacks for entrepreneurs. Find out how you can get more done in a day and feel more fulfilled! 0:57s The one touch strategy 1:35s What to do at the start of the...