Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S08 EPISODE 6: Nine strategies to stay motivated in business
It is not uncommon for business owners to lose their mojo in business, especially after years of doing the same thing over and over again. The founders of Basic Bananas who have been in business for over a decade, share their favourite strategies...
Why you shouldn‘t bad-mouth anyone!
Talking smack about people never benefits anyone! In this episode of BBTV, Franziska shares why talking bad about people looks bad on you and what to do if you hear someone talking bad about you! (0:45) You won‘t look amazing (0:50) Bad energy...
S08 EPISODE 5: How to build trust to increase sales conversions
So often a business owner spends a lot of time with a potential client only to realize later that they bought from their competitors! That‘s very frustrating and can be avoided by understanding how to build trust early on. In this episode you‘ll...
5 Ways to Increase Business Profits
In this BBTV tip, cofounder Christo Hall shares the five ways to increase revenue as quickly as possible! By analyzing these five points you will not only increase profit but you will save money and grow all together! (0:28) More customers (0:35)...
S08 EPISODE 4: How to use Facebook chat bots to engage your audience
One of the fastest ways to grow your tribe is to engage them through Facebook messenger. More and more people are moving away from emails and communicating via different messaging apps. And that‘s exactly where you want to be! In this episode...
How to do Before & After Case Studies in Your Business
In this episode of BBTV, Franziska Iseli sits down with branding genius Julia Brun of The Business Hood, to talk about the power of case studies for your business. Together these two powerhouses share five tips in analyzing case studies for...
S08 EPISODE 3: How to change direction as a business owner
It‘s not uncommon for business owners to feel the pull to start a completely different business after years of being a successful business owner. One of our brilliant Clever Bunch members Sarah Griffiths felt the pull and went after it! In this...
How to Market to Different Audiences
One of the most common questions we hear among small business owners is how does one market to different markets! In this BBTV, cofounder Franziska Iseli shares three forward thinking tips in marketing your product to different audiences. (1:00) Be...
S08 EPISODE 2: How marketing saved my business – interview with Erik Hatterschiedt
Turning a business around to go from making a loss to turning a decent profit can be quite the challenge. Erik Hatterscheidt, Head of Basic Bananas Canada did just that and generously shares his insights on this show. In this episode you‘ll...