Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S08 EPISODE 19: The Five Questions You Must Have Up Your Sleeves When It Comes to Selling
Many business owners don‘t like selling. In fact, they dislike it so much they get nervous when having a sales conversation. The purpose of sales is never to convince someone of your products or services, but to add value and help them make the...
Driving Traffic from Social Media to an Opt in Funnel
Don‘t make the mistake to rely too heavily on social media platforms to manage your customer base. Christo Hall shares his top tips on how to use social media effectively. 00:19 Common mistakes 00:39 Three steps to use social media effectively...
S08 EPISODE 18: The #1 leadership style to build your dream culture
Not everyone is a born leader, but everyone can work at becoming an outstanding leader. In this episode you‘ll discover... The #1 leadership style Basic Bananas has adopted Five strategies to build your dream culture How to get your team to drive...
How To Create An Epic Operations Manual to Scale Your Business
Having an operations manual for your business can be a lot of help in running your company in the most effective way! Franziska Iseli and Aga Russell share their top tips on how to create an epic operations manual to scale your business. 00:52 Why...
S08 EPISODE 17: 17 strategies to gain instant credibility in your market
One of the quickest ways to gain instant credibility in your market is receiving customer testimonials. In some industries you are legally not allowed to use testimonials. In this episode we share many other ways to receive social proof. In this...
HOW TO GET FREE PUBLICITY
Being featured in media outlets like magazines, newspapers or TV can be more valuable than a paid advertisement! Christo Hall shares his top tips on how to get free media as a business owner! 00:23 Common PR mistakes 01:06 Story angles 02:19 What...
S08 EPISODE 16: Dr. John Demartini Interview on how to be more fulfilled and increase revenue
Dr John Demartini is a specialist in human behaviour who has written over 60 personal development books and shared the stage with the likes of Sir Richard Branson, Deepak Chopra, Stephen Covey and Wayne Dyer. In this episode you‘ll discover... How...
8 CONTENT IDEAS FOR YOUR INSTAGRAM CHANNEL
As a business owner it is extremely important to be present on Instagram and to reflect the company‘s values through pictures. Franziska Iseli and Hanna Metz share 8 tips for different kinds of content that can be used on Instagram! 00:36 Products...
S08 EPISODE 15: How to keep your business relevant
Running a successful business requires a continuous journey of improvements in order to stay relevant and fresh for your customers. In this episode you‘ll discover... Where to get the best insights How to involve your customers Epic examples of...