In this episode, Christo shares a really quick and very effective trick to improve your sales using precise pricing strategies.

Highlights:
0:00 Exact numbers
0:47 Big brand examples

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Christo: To help you sell more of your products and services, there are a few magic numbers when it comes to setting your pricing. So there’s been a lot of research around the number nine and also the number seven~ are the two magic numbers. You will be much better off creating pricing that is specific and sounds specific, it looks like you’ve added everything up to the exact number. So let’s say if you’re going to sell something for $100, you’ll actually likely sell more if you set your pricing at $107 or $109 or $97, for example, even though often when the price is higher using. seven and nine, you will sell more than if it was lower on a round figure. Looking at big brands like Apple, you’ll see a lot of nines, even cars, for when you’re spending hundreds of thousands of dollars on, say, a Mercedes. Look at the magic numbers they use and consider the amount of data they have. Porsche as well. Isn’t it amazing? The numbers ends with sevens and nines, or including sevens and nines. If you’d love to learn more tips, we’ve been assisting businesses, small businesses, to help grow your brand and get more customers. That’s what we do at Basic Bananas. So check out the website basicbananas.com for tons of resources to help you grow your business.