Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
“I‘ve published a book, now what?”
In this episode Franziska speaks with Paul di Michiel from The Career Medic who just published a fantastic book called Fired to Hired, The Guide to Effective Job Search for the Over 40s. Paul shares the exact strategies he used to promote his...
Matt Gallant – Pay per click advertising strategies
In this episode discover what makes a good add? What makes a good sales page? Matt has generated over 6mil leads with pay per click advertising Discover Matt‘s top 5 strategies to generate leads with pay per click and text to make your ads work....
How to deal with shame
In this episode Franziska speaks to Kirsty Spraggon from KirstyTV about why shame can really hold you back as an entrepreneur and how to deal with it!
Richard Toutounji shares his strategy for building businesses
On this episode Christo and Richard talk about what makes a business attractive to sell. Christo finds out Richard‘s approach to building systems and what to focus on to create a bigger business without creating a bigger ‘to do‘ list. Richard...
Marketing Tip: How to select the best images for your marketing
In this episode of Basic Bananas TV, Franziska talks about how to choose the right images for your marketing campaigns. Using awesome images is so important, Franziska shows you a few companies that are doing a fantastic job! 0:44s Images that make...
How to create a happy workplace
In this episode, Franziska talks with Joey from Feel Good Joey about how to create a happy workplace. Joey shares some of her brilliant ideas to make sure your team is engaged, happy and aligned with your culture.
How to create your brand message
In this episode Franziska talks with Sarah Taylor, creative director of fun and awesomeness at Spicy Broccoli on all things branding. What makes a great brand? How can you create your own brand story?
Marketing Tip: How to make your events more memorable
In this episode of Basic Bananas TV, Franziska and Christo discuss ideas to make your events more memorable. 0:46s Examples of branded materials in line with your brand 1:44s Why engaging your audience early is important 4:09s The biggest mistake...
Mindfulness at Work
In this episode Franziska talks about mindfulness at work. Mindfulness has been a buzzword lately but what really is it? Why is it so important? And how can you practice mindfulness in your business?