Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
3 Steps to Silence Your Inner Critic
Sometimes our inner critic can stand in our way as business owners. Co-founder of Basic Bananas Franziska Iseli shares her three top tips on how to use your inner critic to your advantage. 01:25 Be Aware of your inner critic 01:30 Acknowledge it...
S08 EPISODE 23: Crossroads – How to make the right choices in business and life
You are faced with choices every single day and as a business owner, you carry most of the responsibility to make big decisions. It can be quite overwhelming to stand at a crossroads and not rationally knowing which way to go. In this episode,...
Why Every Business Needs a Tagline & How to Create It
A tagline is a great way for your business to show some personality and to inform potential clients what exactly your company does. Co-founder of Basic Bananas Christo Hall and co-creator of Basic Bananas USA Valerie Ontiveros share their top tips...
S08 EPISODE 22: How to Use Facebook Messenger as Live Chat on Your Website
To help increase sales and enquiries on your website you could start using Facebook messenger as a live chat tool. This will make people more likely to choose you over your competitors if they have the chance to chat and resolve any objections. In...
The 6 Best Tools For Instagram
It‘s important to stay on top of social media tools to ensure you can optimise your content! Franziska Iseli and Hanna Metz share 6 tools for Instagram for business owners. 00:37 Editing tools 01:24 Planning tools 02:22 Tool for Links
S08 EPISODE 21: How to Create the Perfect Design Brief
Discover how to get great results on any marketing, business or branding project by creating the perfect project brief. The work from other people frustrates many business owners and marketers, but often their instructions were poor. This episode...
Reshaping Your Beliefs for More Success
Everyone has their own belief system, some of which propels us forward and some which hold us back. Franziska shares how you can reshape your own belief system to support you on your business journey and choose the right strategies to grow your...
S08 EPISODE 20: Jordan Harbinger – Building Relationships and Your Network to Grow Your Business
Jordan Harbinger is a social dynamics expert and the host of "The Jordan Harbinger Show". Learn his approach to building your business relationships to grow your business! In this episode, you‘ll discover... Ways to create deeper connections and...
The #1 Leadership Style For Small Business Owners
Not everyone is a born leader, but everyone can work at becoming an outstanding leader. Franziska Iseli shares the #1 leadership style to build your dream culture! 00:27 Types of different leadership 00:58 Bottom-up leadership style 01:20 Ways to...