Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

How To Put The Right Employees In The Right Seats
As an entrepreneur it is important to find the right people for the right seats in your company. In this BBTV episode, Franziska explains how to find people with the right mindset and ability to subscribe to your business culture, and how they can...
How To Create A Promotion Plan For 2019
Creating a promotional plan can help you gain clarity and help you increase revenue. In this snippet from the Experience 2018 on Fitzroy Island Christo explains how to create a promotional plan for your business. 00:24 The Basic Bananas promotional...
S08 EPISODE 45: Lessons for 2018 from your Basic Bananas Team
Since this is the last episode for the year, we thought we‘d do something a bit differently. Meet some of our wonderful team members who share their own highlights and lessons from 2018 with you! We are taking a break over the holidays before we...
The Best-Seller Strategy
Which one of your products or services is your best-seller? In this episode, Franziska shares her quick cash strategy which is a simple yet effective strategy that can be used by any business owner. 0:26 The cash strategy 1:00 Highlight your...
S08 EPISODE 44: How to increase your revenue without increasing your expenses
One of the quickest and most profitable ways to increase your revenue without increasing your expenses is to do a reactivation campaign. In this episode, you‘ll discover... How to re-engage your prospects and customers How to make the most of...
How To Travel For Free
Who wouldn‘t want to travel the world for free? Every business has a lot of expenses, so why not use that to your advantage? In this episode Christo shares some of the positive effects of using credits cards and how earning points can help you...
S08 EPISODE 43: How to make extra cash over the holiday period
The end of the year is a great time to put the pedal to the metal as most of your competitors are slowing down. In this episode, you‘ll discover... Four strategies to maximize the holiday season and get a cash injection How to not be silly in the...
How To Structure Team Performance Reviews
In this episode, Franziska shares how to execute the performance review of team members. She also explains how to use the performance review form that helps the team stay on track and to have clarity on what they are meant to be working on. 1:04...
S08 EPISODE 42: Innovation sessions – How to get customer feedback
Innovation has to play a big part in your business in order for you to keep elevating and improving your customer experience. In this episode, you‘ll discover... The two questions you must ask your customers How to get your team involved and taking...