Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
![S10 EPISODE 39: [Entrepreneurs in the spotlight] How a business owner has reinvented himself 3 times in 5 years.](https://www.basicbananas.com/wp-content/uploads/2020/10/S10-EP39-400x250.png)
S10 EPISODE 39: [Entrepreneurs in the spotlight] How a business owner has reinvented himself 3 times in 5 years.
Please meet the one and only fabulous Adam Bold, the founder of Points of Difference Travel & Events. With all the travel and events restrictions of late, Adam‘s business has been impacted very heavily. So... with a big smile and a ton of...
S10 EPISODE 38: The 4 CORE advertising campaigns every business owner must have – Facebook and Instagram advertising – Part 2
The 4 CORE advertising campaigns are a brilliant framework for you to grow your business leveraging digital advertising. This is part 2 of Facebook and Instagram advertising. Make sure to also tune into episode 36 to find out how to put together a...
This SIMPLE PRICING HACK Will INCREASE Your SALES Immediately
Did you know... that a tiny change in pricing can influence customers‘ desire to buy your product or service? The magic ingredient....? *Drumroll please* The Precise Pricing Strategy (0:25) Find out how you can increase your sales immediately by...
![S10 EPISODE 37: [Entrepreneurs in the spotlight] How an Aussie kids’ clothing label become ‘talkaboutable‘ and moved their sales online](https://www.basicbananas.com/wp-content/uploads/2020/10/S10-EP37-400x250.png)
S10 EPISODE 37: [Entrepreneurs in the spotlight] How an Aussie kids’ clothing label become ‘talkaboutable‘ and moved their sales online
Please meet Jess and Ellen, a mother-daughter duo and the founders of Bandicute, an amazing Aussie kids' clothing label. They‘ve built a truly ‘talkaboutable‘ brand and moved their entire sales to e-commerce. In this episode, you will discover......
The Simple Planning Exercise That Will Change Your Business in 2020
So, let's talk about this simple planning exercise that will change your business in 2020 Hyper-focus Clarity BIG action Grab a pen and paper and ask yourself the following questions: KEEP: What's working in your business? STOP: What's not working...
S10 EPISODE 36: The Campaign Map – How to create successful Facebook advertising campaigns
Facebook and Instagram advertising can be very effective for small businesses, yet most business owners are wasting a lot of money on advertising campaigns that don‘t work because they don‘t have a proper ad strategy in place. In this episode, you...
The Six Simple Rules That Will Make Your Meetings More Productive AND Effective
Unproductive meetings can be very painful! Here are six simple rules every business owner must do to make their meetings more effective: Ask who REALLY needs to be there? ALWAYS have an agenda Make them SHORTER when possible Schedule at EXACT...
![S10 EPISODE 35: [Entrepreneurs in the spotlight] How to get your website onto the first page on Google](https://www.basicbananas.com/wp-content/uploads/2020/09/S10-EP35-400x250.jpg)
S10 EPISODE 35: [Entrepreneurs in the spotlight] How to get your website onto the first page on Google
Please meet Peter Bickerton, serial entrepreneur, passionate scuba diver, generous soul, and the co-founder of Gungahlia First Aid and Supplies. His mission is to help more people and in this episode, he is doing exactly that! You will discover......
How to Rethink Your Business Strategy and Business Model: The 3 Questions To Ask Yourself
“Never waste a good crisis” Winston Churchill was pretty spot on with this sentiment. Right now is a great time to rethink, refresh, and readjust your business strategy and business model. Ask yourself the following questions: Strategy: How...