Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

S10 EPISODE 41: [ Entrepreneurs in the spotlight ] From moving her family to a new country to setting up a brand-new business
Please meet Ana Lovera, one of our members, a brilliant business coach who is supporting aspiring entrepreneurs on their journey. Born and raised in Venezuela, Ana was forced to leave her home country due to its rapidly declining social, political,...
HOW To Create Amazing CONTENT That Will INSPIRE Your Audience To ENGAGE With YOUR BUSINESS
If you are creating amazing content and haven‘t considered this, you may have a gaping hole in your content strategy. Have you ever asked yourself: How do I want my audience to feel when they engage with my content? No? Well, it‘s never too...
S10 EPISODE 40: YouTube Advertising – How to grow your business using video advertising with Christo Hall
Christo Hall shares how to grow your business with YouTube advertising and the latest updates from YouTube to make your online video advertising more effective. The video advertising platform has been upgraded over the years and it has a lot of...
Do this ONE QUICK PRACTICE With Your Team To INCREASE PRODUCTIVITY Every Day
To increase productivity, we do this handy little exercise at Basic Bananas at the start of every day, and have found works extremely well! Watch Franziska explain how doing this with your team will keep them... ✔ MORE Focused ✔...
S10 EPISODE 39: [Entrepreneurs in the spotlight] How a business owner has reinvented himself 3 times in 5 years.
Please meet the one and only fabulous Adam Bold, the founder of Points of Difference Travel & Events. With all the travel and events restrictions of late, Adam‘s business has been impacted very heavily. So... with a big smile and a ton of...
S10 EPISODE 38: The 4 CORE advertising campaigns every business owner must have – Facebook and Instagram advertising – Part 2
The 4 CORE advertising campaigns are a brilliant framework for you to grow your business leveraging digital advertising. This is part 2 of Facebook and Instagram advertising. Make sure to also tune into episode 36 to find out how to put together a...
This SIMPLE PRICING HACK Will INCREASE Your SALES Immediately
Did you know... that a tiny change in pricing can influence customers‘ desire to buy your product or service? The magic ingredient....? *Drumroll please* The Precise Pricing Strategy (0:25) Find out how you can increase your sales immediately by...
S10 EPISODE 37: [Entrepreneurs in the spotlight] How an Aussie kids’ clothing label become ‘talkaboutable‘ and moved their sales online
Please meet Jess and Ellen, a mother-daughter duo and the founders of Bandicute, an amazing Aussie kids' clothing label. They‘ve built a truly ‘talkaboutable‘ brand and moved their entire sales to e-commerce. In this episode, you will discover......
The Simple Planning Exercise That Will Change Your Business in 2020
So, let's talk about this simple planning exercise that will change your business in 2020 Hyper-focus Clarity BIG action Grab a pen and paper and ask yourself the following questions: KEEP: What's working in your business? STOP: What's not working...