Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
THEME YOUR YEAR
In this week‘s episode, our co-founder, Franziska Iseli, shares how we go about “picking a theme" for the year. (SPOILER ALERT: this may require adding more fairy dust!) The purpose of picking a theme (0:37) Selecting a theme (0:58) The...
S11 EPISODE 1: WELCOME TO 2021
We are so dang excited for 2021 and to have you on the journey with us! We are committed to supporting you as much as we possibly can. This is the first episode of season 11 with Franziska Iseli & Christo Hall, the co-founders of Basic Bananas...
3 EPIC PRICING STRATEGIES TO INCREASE YOUR SALES
Happy New Year Gorgeous Humans! Let's talk Pricing Strategies! Franziska is back with ready-to-implement strategies to boost your sales! Because we love you! Watch this video to discover: 0:36 WHEN to remove commas “,” on prices 1:06 HOW to deal...
PREPARING FOR 2021 – The 4-Part Planning Framework To Nail It
We‘ve been using this framework internally with our team and externally with our members (all incredible business owners). 2020 has been tough for many, but it’s also taught us so much. This year has really shown us what we’re made of—how...
S10 EPISODE 47: Sales Tip Part 2 – How to Close High-Priced Sales When Someone Says “I need to think about it”
In this episode, Christo Hall shares another sales tip - strategies to close more sales when a prospect isn‘t ready to make a commitment to purchase. You‘ll discover... How to make sure a prospect will choose you over your competitors even if they...
HOW TO ADVANCE A SALE WHEN SOMEONE SAYS “I NEED TO THINK ABOUT IT”
If you don‘t want to feel like a stalker or pushy salesperson who keeps hounding a potential customer when they say, "I need to think about it" — what can you do instead? Join our co-founder Christo Hall as he explains: [1:14] what to do if...
S10 EPISODE 46: Sales Tip Part 1 – How to Close High-Priced Sales Without Being Salesy
In this episode, Christo Hall shares a sales tip to close more sales without feeling like a salesperson. You‘ll discover... A natural process to ask for more sales. How to give the customer more reassurance and trust in you as a salesperson. What...
HOW TO MAKE YOUR OFFERING MORE APPEALING TO YOUR AUDIENCE
Too many businesses have a very complex offering and make it too complicated for their customers to understand easily. If your customers can‘t easily understand what you are selling, they might walk away confused. And confusion NEVER. LEADS. TO....
S10 EPISODE 45: Content Marketing
In this episode, Franziska and Camille from The Brilliant Content Agency discuss the role of content marketing in your business. You‘ll discover... The 3 key parts to creating your own content marketing plan. What to put into your copy style guide...