Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
Diversifying Your Marketing
When it comes to marketing, putting all your eggs in one basket isn’t a good idea. In this episode, Franziska emphasizes the importance of diversifying your marketing tactics for steady cashflow. Highlights: Why relying on only one or two...
S11 EPISODE 17: How to overcome the fear of raising your prices
Having worked with so many business owners over the years, we’ve recognised that there’s a lot of fear when it comes to raising prices for product and service offerings. If you’re uncertain about raising your prices and feel like you should be...
3 Ideas to Sell More Products
SALES TIP ALERT! In this episode, Christo shares 3 quick-fire ways to sell more products. Recap: *Limit your products [0:17] *Highlight the best seller and the most lucrative product [0:34] *Show proof [1:16] Do you enjoy making these changes? Chat...
4 Things To Consider When Creating a Lead Magnet
Want to find out what makes a really great lead magnet? A lead magnet, also known as “a first date” or “lead capture,” is a powerful tool in marketing. Its primary purpose is to attract prospects and seamlessly move them into your marketing...
![S11 EPISODE 16: [Entrepreneur Spotlight] How consistent action leads to momentum and business growth](https://www.basicbananas.com/wp-content/uploads/2021/06/S11-EP16-thumbnail-400x250.png)
S11 EPISODE 16: [Entrepreneur Spotlight] How consistent action leads to momentum and business growth
Please meet Denise & Trevor Neville the founders of Tranzition Group, a recruitment and career consultancy for the biotech and healthcare sector. Let's talk business growth! In this episode, you‘ll discover... How to automate a part of your...
Do You Know Someone That Can Just Do The Marketing For Me?
So many business owners are looking to outsource their marketing but often end up disappointed with seeing such little return after forking out so much money to someone else. And then what? In this episode, Christo shares why it‘s crucial that...
Find Out Which Type Of Business Owner You Are
Hey Business Ninjas! It‘s Monday, and Franziska is back with a different kind of Basic Bananas TV tip. Find out which type of business owner you are and what this means for your business growth. Highlights: Playing the waiting game [0:37]...
Why “Marketing” Doesn‘t Work
Many business owners feel defeated because they‘re not getting the results they want from their marketing. The reason why this happens for a lot of businesses is because they expect their marketing activities to immediately turn into sales....
S11 EPISODE 15: How to grow a happy team in a remote world
There have been a lot of changes over the past year, and one of them is the shift toward working from home. As business owners, you now have access to a much larger pool of talent by embracing remote work. But with this opportunity comes a...