Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

[ENTREPRENEUR SPOTLIGHT] Wisdom from a Heart-Centred Business Owner
Franziska interviews our amazing Clever Bunch alumna and Genius Bunch member, heart-centred business owner, Ana Lovera, founder of Ana Lovera & Co., in this special half-hour episode. Ana shares her formula to push...
Tips to Reduce Stress
In this video tip, Christo's back with practical ways to reduce stress. He also goes around to interview the team at Basic Bananas HQ to share their own awesome ways to de-stress. Highlights: 0:00 Intro 0:18 How does...
S12 EPISODE 13: [Entrepreneur Spotlight] Wisdom from a heart-centred business owner
Please meet one of our incredible members, heart-centred entrepreneur Ana Lovera. In this chat, we discuss some of Ana’s favourite questions that have helped her grow a successful supply chain consultancy and recognisable personal brand. ...
Referral System Ninja Hack
Do you guys want to hear a ninja hack? Based on our experience, some businesses are not leveraging an effective referral strategy. In this episode, Franziska shares a very practical referral system that we use in our...
S12 EPISODE 12: The best email marketing tactics in 2022
Is email marketing dead? Far from it! Email marketing is very much alive if done right! Here are some strategies to help you get a much higher return from your email marketing efforts. In this episode, you’ll discover… 3 ways to grab attention with...
The importance of humanising your marketing – from Sardinia
Franziska’s here to treat us with a very practical marketing tip AND a quick tour around the super beautiful village of Seulo, Sardinia. Highlights: 0:00 Hello from Sardinia! 0:22 Blue Zones 0:52 Reasons why people in...
S12 EPISODE 11: How to Grow Your Database
Your email database is the future of your business. Christo Hall shares the importance of having a database and the process to grow your database. In this episode, you’ll discover… How to structure your website to get more sales and leads How to...
How to finish EOFY Strong
Are you all set for the End of financial year (EOFY)? What are the things that you need to consider? Christo’s here with a quick tip for all business owners. Highlights: 0:00 Intro 0:40 Spend to save 1:10 It’s time to...
S12 EPISODE 10: [Entrepreneur Spotlight] From part-time start up to thriving business in less than 12 months
It takes courage to start your own business and even more so to invest in your business growth! Please meet Tamara, the brilliant founder of Studio Tamara, one of our Clever Bunch graduates who went from starting her own business and quitting a...