Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
[Entrepreneur Spotlight] Karla Armas: Inspiring Creativity & Courage Amidst Uncertain Times
Franziska puts the spotlight on the one and only, Karla Armas of Nordic Fusion, who’s nothing short of passion when it comes to curating Scandinavian products and design. Watch the interview to find out more about...
![S12 EPISODE 15: [Entrepreneur Spotlight] How to run a successful retail + ecommerce business](https://www.basicbananas.com/wp-content/uploads/2022/08/S12-EP15-Thumbnail-400x250.png)
S12 EPISODE 15: [Entrepreneur Spotlight] How to run a successful retail + ecommerce business
Karla Armas: A Retailer on a Mission Please meet courageous, brilliant and clever businesswoman Karla Armas, owner and managing director of Nordic Fusion, a retailer on a mission to inspire creativity by curating extraordinary Scandinavian...
SEO TIP: What’s a Pillar Post?
Christo’s back with another super practical tip on Search Engine Optimisation (SEO) — a way to show Google what’s important on your website. 0:00 Intro 0:20 Free traffic? YES, please! 0:37 What on earth is a Pillar...
![S12 EPISODE 14: [Sustainability] How to go plastic free in your business](https://www.basicbananas.com/wp-content/uploads/2022/07/S12-EP14-Thumbnail-400x250.png)
S12 EPISODE 14: [Sustainability] How to go plastic free in your business
The facts about plastic pollution are incredibly disheartening. The task at hand seems huge. Yet, there is something we can all do. Join us in a discussion about how to make your business more sustainable and avoid the use of single-use plastics....
[ENTREPRENEUR SPOTLIGHT] Wisdom from a Heart-Centred Business Owner
Franziska interviews our amazing Clever Bunch alumna and Genius Bunch member, heart-centred business owner, Ana Lovera, founder of Ana Lovera & Co., in this special half-hour episode. Ana shares her formula to push...
Tips to Reduce Stress
In this video tip, Christo's back with practical ways to reduce stress. He also goes around to interview the team at Basic Bananas HQ to share their own awesome ways to de-stress. Highlights: 0:00 Intro 0:18 How does...
![S12 EPISODE 13: [Entrepreneur Spotlight] Wisdom from a heart-centred business owner](https://www.basicbananas.com/wp-content/uploads/2022/07/S12-EP13-Thumbnail-final-400x250.png)
S12 EPISODE 13: [Entrepreneur Spotlight] Wisdom from a heart-centred business owner
Please meet one of our incredible members, heart-centred entrepreneur Ana Lovera. In this chat, we discuss some of Ana’s favourite questions that have helped her grow a successful supply chain consultancy and recognisable personal brand. ...
Referral System Ninja Hack
Do you guys want to hear a ninja hack? Based on our experience, some businesses are not leveraging an effective referral strategy. In this episode, Franziska shares a very practical referral system that we use in our...
S12 EPISODE 12: The best email marketing tactics in 2022
Is email marketing dead? Far from it! Email marketing is very much alive if done right! Here are some strategies to help you get a much higher return from your email marketing efforts. In this episode, you’ll discover… 3 ways to grab attention with...