by Basic Bananas | Jun 24, 2019 | Marketing Podcast Episodes
In this episode, Christo shares a way to attract more customers by getting clear on entry product or services, which your prospective customers are looking for, then using those to generate better returns from your marketing spend. In this episode Christo discusses:...
by Basic Bananas | Jun 16, 2019 | Marketing Podcast Episodes
In this episode, Franziska & Christo, the co-founders of Basic Bananas share their business lessons from riding motorbikes along the Silk Road from Switzerland to Kazakhstan. How to kick goals while still staying fluid in your approach The assumptive close –...
by Basic Bananas | Jun 11, 2019 | Marketing Podcast Episodes
In this episode, Franziska & Christo, co-founders of Basic Bananas share their business lessons from riding their motorbikes from Switzerland to Kazakhstan. How to overcome failure with this one shift in perception. Why pit stops are important in your business....
by Basic Bananas | Jun 8, 2019 | Marketing tips - Marketing Videos
In this episode, Christo explains how you should look at your brand and how it sits in the market to position your business effectively. Franziska shares a formula to write the perfect job ad. Additionally, we‘re sharing tips from a recent team innovation session and...
by Basic Bananas | May 19, 2019 | Marketing Podcast Episodes
In this episode, Christo answers this listener‘s question and shares insights to improve your brand including: Why you need to position your brand above your current market to have happy customers. How pricing impacts the perception of your brand. What big brands do...
