10 ideas to help set the prices of your products and services

by Basic Bananas | Aug 9, 2021 | Basic Bananas Blog - Marketing Articles, Basic Bananas TV - Marketing Videos

There is a lot to think about when it comes to deciding how much you want to charge for your products and services. For business owners, it can be tricky to find a healthy medium between being competitive and making sure you’re generating profit. Plus there’s a lot...

What’s your billboard message?

by Basic Bananas | Aug 8, 2021 | Marketing tips - Marketing Videos

In this episode, Franziska thinks out loud about what message she’d put on a giant billboard, reflecting on how to create a billboard message that truly stands out. Highlights: Always respond with kindness 0:48 Embracing courage 1:48 What does courage mean? 1:58 What...

How to reverse the spiral of negative

by Basic Bananas | Aug 2, 2021 | Marketing tips - Marketing Videos

In this episode, Franziska’s back with a very timely ‘mindset tip’ and shares four ways of how to deal with negative thoughts and how to attract positivity. Highlights: Stopping the negative spiral 1:52 The power of breath 2:07 Noticing good things 2:32 Repeat 3:28...

S11 EPISODE 18: [Entrepreneur Spotlight] The power of digital marketing and automation

by Basic Bananas | Jul 27, 2021 | Marketing Podcast Episodes

Please meet Cheryl Fafeita, the founder of Beau Gordon Hair, a stylish hair salon. Cheryl shares how she moved to a new country and in less than 3 years built her salon from zero connections and customers to a thriving business by harnessing the power of digital...

Is Social Media the Answer to All of My Marketing Problems?

by Basic Bananas | Jul 25, 2021 | Marketing tips - Marketing Videos

How many ingredients do you need to bake a cake? In this episode, Christo highlights social media as an important “ingredient” of your marketing strategy – but what ingredients make the rest of the cake? Highlights: Why focusing only on top of the funnel...