Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
4 A-peeling Must-Read Books!
Looking for your next a-peeling book recommendations? In this episode of BBTV, cofounder Franziska Iseli shares 4 incredible books that should top your reading list! The Alchemist by Paulo Coelho, please click on this LINK. Traction by Gino...
S07 EPISODE 14: THE COPYWRITING FORMULA
Learn the process to create attractive copywriting. In this episode Christo Hall takes you through a process to create attractive copy for your marketing pieces and the writing process to make it more enjoyable. Copywriting is one of the most...
Business Inspiration from a Kitesurfing School in Mexico
One of our co-founders Franziska Iseli recently went to Mexico for business and in-between taco-eating and tequila-tasting she went kite-surfing and got a few gold nuggets out of the owner of the kitesurfing business! (1:33) Client attraction...
S07 Episode 13: Interview with the head of a branding agency – The Business Hood
In this episode you will discover... Why branding is so important for any business The key ingredients that make a great brand When it‘s necessary to re-brand and how to go about it Examples of great brands that truly get it To find out more about...
Grow Your Business With The Right Strategies and Motivation!
“What are the most important things I can do to grow my business?” This is one of the most common questions we hear from business owners! In this episode of BBTV, Christo Hall shares the thinking process around this question and how you can...
S07 EPISODE 12: Taglines that speak more than a thousand words
Taglines – what is the point? In this episode Christo Hall shares the importance of creating a tagline and how your tagline and business name work together to attract the right kind of customers to your business. Christo has created a framework for...
Tips to Increasing Revenue as Quickly as Possible!
In this episode, cofounder Christo Hall shares the best tips to increasing revenue immediately after making your first sale! (0:35) Optimization (1:17) The Sequence (1:45) Your best selling product (2:35) Set systems in place (2:55) Your most...
S07 Episode 11: How to differentiate yourself and craft compelling brand promises
In this episode you will discover... How to differentiate your business What makes you talkaboutable How to craft attractive brand promises Here is to creating ripple effects of brilliance for business owners around the globe! Happy...
The Quality of the Questions We Ask Ourselves
Where your mind goes, the answers will follow! In this episode of BBTV, cofounder Christo Hall shares a life tip around the questions we ask ourselves as entrepreneurs.