Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

S07 Episode 29: The most important marketing laws to increase conversions
In this episode you will discover... The eight laws of influence and why they are so important when it comes to marketing your business How to increase your conversion rates Why it is so important to use these laws with integrity. Here is to...
Couples in Business Together
Do you work in business with your life partner? In this episode of BBTV, cofounder Christo Hall shares 4 tips on how to thrive working as a couple together in business! 1:05 Love what you do! 1:20 No Ego 1:50 Different roles 2:23 Work hat 3:23...
S07 EPISODE 28: How to sell products and services through webinars
Christo Hall shares his process for using webinars to generate more sales. In this episode learn why you need to start using webinars, the ingredients you need to include for successful webinars, how to increase the stick rate your viewers and how...
How to get into the flow of ideas
As an entrepreneur and business owner it is very handy to have a brain that is conditioned to constantly be coming up with new ideas! In this episode of BBTV, you will learn the best brain state to be in to generate new ideas to help you discover...
S07 EPISODE 27: How to Generate More Sales with Upsells
Everything should be sold in sequence. Think about the sequence in which people would be most likely to buy your products or services. In this episode Christo Hall shares the importance and benefits of upsells. Plus ideas for what you could use as...
3 (more) Must-read A-peeling books
Welcome back to the Basic Bananas book club! In this episode of BBTV, cofounder Franziska Iseli shares three more books that you need to add to your reading list! Payoff by Dan Ariely Invisible Influence by Jonah Berger The Death of Bunny Munro...
S07 EPISODE 26: How to Build Systems to Manage a Growing Team
Aga Russell and Christo Hall share the processes and systems that they create and record to manage the growing team at Basic Bananas. They share the platform they use, how they create the systems, how the platform takes on a life of it‘s own and...
3 Steps to creating your next successful promotion!
One of the most common questions we get is, “How to run a promotion to generate sales as quickly as possible” In this episode of BBTV, co-founder Christo Halls gives you the steps to creating a successful promotion that leads to sustainable sales!...
S07 Episode 25: How to approach the media
In this episode you will discover... Where to find the right media contacts How to approach reports and journalist without them getting annoyed How to structure your perfect press release Here is to creating ripple effects of brilliance for...