Basic Bananas Journal

The latest tips from the Basic Bananas team

How to stop your emails from going to spam

5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more

Pique your (P)interest | A quick guide to Pinterest marketing strategy

What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more

How to choose thebest email marketing software for your business

If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

S08 EPISODE 15: How to keep your business relevant

S08 EPISODE 15: How to keep your business relevant

Running a successful business requires a continuous journey of improvements in order to stay relevant and fresh for your customers. In this episode you‘ll discover... Where to get the best insights How to involve your customers Epic examples of...

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How To Build A Marketing Team

How To Build A Marketing Team

Building a marketing team is essential to scale up your business. Christo Hall shares three steps to market your business and why you shouldn‘t outsource as a small business owner. 0:46 Your role as business owner 1:00 Three steps to market your...

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The Principal of Detachment

The Principal of Detachment

In our daily lives it‘s easy to become attached to things, people or outcomes. But does attachment contribute to our happiness? Franziska Iseli shares the three steps of detachment! 1:00 Why attachment isn‘t making us happy 1:30 Three steps to...

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S08 EPISODE 13: The hottest Instagram tips and tools

S08 EPISODE 13: The hottest Instagram tips and tools

Instagram is currently one of the most powerful social media tools for small businesses, however not many accounts get the full benefits of using this channel. In this episode you‘ll discover... How to create content for your Instagram channels to...

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Overcoming Self Doubt in Business

Overcoming Self Doubt in Business

Do you have a fear of failure when it comes to certain tasks within your business? Performance anxiety can be holding you back as an entrepreneur. Christo Hall shares his tips on how to overcome self-doubt in business. (01:15) Give it your best...

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Crafting Compelling Marketing Messages

The copy that you write as part of your marketing is just as important as the images you are using. Messaging should be an important part of your marketing campaign! Franziska Iseli shares her tips on how to craft compelling marketing messages....

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S08 EPISODE 11: How to Build a Marketing Team

S08 EPISODE 11: How to Build a Marketing Team

Building a marketing team is essential to scale up your business. This is one of the most common questions we are asked, ‘how do I build a marketing team‘. In this episode you‘ll discover... How to build up your marketing team What your role...

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