Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

S08 EPISODE 28: Why You Should Run a Team Retreat and How We Do It at Basic Bananas
Building your team culture is one of your businesses most important assets. With a happier team, you will have a more productive and positive work environment! In this episode, you‘ll discover... Why you should run a team retreat The benefits we...
How To Create Deeper Connections with Your Customers
Creating meaningful moments of connection with your customers can benefit your business greatly. Franziska Iseli shares her top tips on how to add a bit of ‘fairy dust‘ to your business and create deeper connections. 00:20 Why you should connect...
S08 EPISODE 27: The Eight Story Angles To Get Free Media Exposure
Getting free media exposure can be one of the quickest ways to grow a business and attract more customers. And it‘s easier than you think! In this episode, you‘ll discover... How to come up with an abundance of ideas to pitch to the media Eight...
How to Increase Your Productivity Instantly
As a successful business owner, Christo Hall knows that only a small portion of our efforts result in profits. In this episode, Christo explains how to use the 80/20 Rule to your advantage and how to find the best use of your time as a business...
S08 EPISODE 26: The copywriting formula every business owner must know
Every successful marketing campaign needs an engaging copy! For many business owners, writing can be a daunting task. It is so much easier when you can follow a proven framework! On this episode, we are joined by Alvin Lo from Projects Beats who...
How To Create a Brand People Talk About
Making your brand ‘talk-aboutable‘ can be a challenge. Franziska Iseli is sharing one of her favourite strategies to use when it comes to building a memorable brand. 00:27 Pick a theme 00:47 Example #1 02:23 Example #2
S08 EPISODE 25: Common Traits of Highly Successful Business Owners
In this episode, Rusty Lynch customer relationships rockstar at Basic Bananas and Christo Hall discuss the most common traits they see within the business owners who grow their businesses the most rapidly. After working with thousands of business...
How to Prepare for Business Growth
Having worked with many different business owners we know that business growth is a common goal for entrepreneurs. Christo Hall shares his top tips on how to forecast for the future. 00:50 What would happen if your business grew 4 times its size?...
S08 EPISODE 24: How to Change Your Relationship with Money
In this episode, Shandra Moran is interviewed by Christo Hall. She shares her approach to money coaching and how to change your relationship with money to generate more and enjoy the process. In this episode, you‘ll discover... How your...