Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S09 EPISODE 4: The 9 Marketing Principles Every Business Owner Must Know
Discover the nine marketing principles you must know to create better marketing campaigns. In this episode, you‘ll discover... The hunting versus farming approach to marketing How recency and frequency can help you dominate your industry How to...
S09 EPISODE 3: Pump it up!
In this episode, the founders of Basic Bananas share their strategies to have an abundance of energy throughout the day. In this episode, you‘ll learn... How to stay energetic and productive throughout the day The one natural ingredient to boost...
S09 EPISODE 2: The Future of Cars, Fuel and Crypto Currencies!
In this Episode, Christo interviews Mark Pesce. Mark has done a series of podcasts on the future of cars, and crypto currencies. Hear Mark‘s opinions on the future of these topics in this episode. In this episode, you‘ll learn... Where the future...
Peeling Back with Basic Bananas
In this episode, you‘ll find out how to come up with an elevator pitch, get insight from some of our current Clever Bunch members and a sneak peek of one of Franziska‘s speaking gigs! Additionally, our Marketing Rockstar Aga shares what‘s working...
S09 EPISODE 1: Welcome to season 9!
We are super excited to launch into season 9 of this show! Join maverick entrepreneurs, mad adventurers and leading marketing strategists Franziska Iseli & Christo Hall for the latest and greatest business gold nuggets! In this episode, you‘ll...
How to identify your target market
As a business owner, it is crucial to know your target audience. In this episode, Franziska explains the three simple steps to identify your target audience by looking at your market‘s behaviour.
Creating A Personalised Customer Experience With Facebook Messenger
This week's BBTV episode is another snippet from the Experience Summit 2018. Our marketing ninja Aga explains how you can create a personalised customer experience with the help of facebook messenger. Aga showcases different ways to target your...
The Plus One Strategy
The plus one is an important part of the customer experience. In this episode, Erik talks about how to execute the plus one and how to deliver something good and unexpected to give your customers a better experience with your business.
How to Improve Your Relationship with Money
This episode is a little snippet from the Experience Summit 2018. Basic Bananas head facilitator Shandra shares her tips on what you can do to improve your relationship with money to take your business to the next level.