Basic Bananas Journal
The latest tips from the Basic Bananas team

How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more


Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more

The Truth About Online Marketing & Are Social Media Ads Working For All Small Businesses?
Many people find online marketing confusing and don‘t see the results they expected. In this episode, Christo and Franziska uncover the truth about online Marketing and the two most common mistakes business owners make! They also discuss how to...
S09 EPISODE 24: Our Favourite Apps
Basic Bananas team share their favourite apps for business and life. The BB team shares the following apps and how they use them... Happy Cow Goodreads Waze Stocard The Work Emoji.muan.co Lightroom Uber Eats Time Buddy Blinkist Evernote Seabreeze...
S09 EPISODE 23: Search Engine Optimisation
In this episode, you will discover how to do your own search engine optimisation to ensure new customers can find your website. You will discover... How to get your website to show up for more search results on Google. Where to put your keywords on...
S09 EPISODE 22: Get More Customers with a Google Listing
In this episode, you will discover how to get your business listed within Google and showing up on Google Maps. You will discover... How to use Google My Business. How to increase trust with prospective customers with your Google listing. What...
HOW TO ADVANCE A SALE, REDUCE EXPENSES & KEEP YOUR STAFF MOTIVATED
In this episode, Christo explains how to improve processes and how to reduce expenses in your business. He also answers a customer question on how to keep your staff excited and passionate. Customer Relationship Rockstar Rusty joins to share a tip...
S09 EPISODE 21: The truth about online marketing
In this episode, you will discover why so many businesses struggle with online marketing. You will discover... The 4 biggest mistakes most people make when marketing online and how to avoid them. Why you must always keep an eye on your strategy....
S09 EPISODE 20: The F-word that attracts and engages team members
In this episode you will find out why you must invest in creating a fun work environment to build a happy and engaged team. You will discover... Why happiness leads to higher levels of productivity. The F-factor trifecta. Why hiring friends could...
S09 EPISODE 19: How to truly connect with others and make networking a breeze
In this episode, you will hear from the brilliant Libby Allaway from Let‘s Connect Women who shares the five keys you must know when it comes to connecting with other business owners. You will discover... How to make networking a breeze. The one...
S09 EPISODE 18: The five key ingredients for your ‘about‘ page
What should you put on your ‘about‘ page? Many business owners struggle to write about themselves. Struggle no more. In this episode, you will receive an effective framework that will help you to write the best ‘about‘ page you have ever seen! You...