Basic Bananas Journal
The latest tips from the Basic Bananas team
How to stop your emails from going to spam
5 reasons to keep people subscribed and opening your emails Your email database is next year’s sales. It’s your potential to generate sales with just a few emails. It’s more valuable than your bank account and will actually fill your bank account sustainably if your leads are all nurtured well. Read more
Pique your (P)interest | A quick guide to Pinterest marketing strategy
What’s Pinterest? Founded by internet entrepreneurs Ben Silbermann, Paul Sciarra, and Evan Sharp in 2009 (FUN FACT: Basic Bananas was also founded in 2009) (FUN FACT: Basic Bananas was also founded in 2009) Read more
How to choose thebest email marketing software for your business
If only email marketing software were created equal, then this would be a no-brainer. When considering cost, learning curve, unique features and customer support, there’s just so much to think about. Read more
S11 EPISODE 7: Ideas to Generate More Profit
In this episode Christo shares ideas to generate more profit in your business. In this episode, you‘ll discover... How to get some quick sales in your business without spending a fortune on marketing How to build new processes to generate a...
The MAVERICK Principles | Social Media Marketing for Small Business
EXCITING ANNOUNCEMENT! In this Basic Bananas TV episode, Franziska gives us a #sneakpeek of her latest book, Social Media for Small Business. She also shares The MAVERICK Principles outlined in chapter 3. The principles are... Ⓜomentum 1:07...
S11 EPISODE 6: Why do some business owners grow their business faster than others?
A very common question we‘re often asked in interviews is why do some people grow their business so much faster than others? This episode explains some of the characteristics of the most successful people we work with and how they continue to...
The Culture Code by Daniel Coyle — How to Build a High-Performance Culture
What are the key ingredients to create really strong cultures? In this week‘s Basic Bananas TV episode, Franziska is back with a #bookrecommendation, sharing insights from The Culture Code by Daniel Coyle and a few quick tips on how to create uber...
S11 EPISODE 5: The 2 crucial core foundations every business must have
Every business needs two core foundations to stay strong and avoid getting blown over in a crazy storm (aka shaky economy). In this episode, you‘ll discover... The difference between a purpose statement and a vision. The four questions to ask...
HOT TIP: How To Transform Your Knowledge Into $$$
Hello Business Ninjas! Here’s Christo Hall with another quick & powerful tip on how to transform your knowledge into $$$! If you run a knowledge-based business such as a business coach, advisor, or mentor, then this one’s for you (but this will...
S11 EPISODE 4: Old school vs New school marketing – What‘s working in today‘s world for business owners?
Old school vs New school marketing: Are you still marketing like it‘s 1980? I mean, I like to party like it‘s 1980, but when it comes to marketing, we need to upgrade our strategies, systems and thinking. In this episode, you‘ll discover... The...
The Clarity Test – Does your message make sense?
Does your message make sense? In this Basic BananasTV episode, Franziska tackles a major challenge: Articulating your business pitch. If people don‘t understand what you do, it will be challenging for them to send you customers. Watch this video to...
S11 EPISODE 3: Turn Your Knowledge Into a Product
If you are being paid by the hour for a service you provide then this episode will be priceless for you. Christo Hall shares 7 steps to turn your knowledge into information products. Basic Bananas have made millions in sales from selling their...