In 2010, if you’d spent a cheeky $10 on bitcoin, you’d be sitting on a fortune. But here’s what’s even wilder: the same principle powers a compounding marketing strategy. While most people laughed it off, the few who stuck with it reaped the rewards—just like you can with consistent marketing.
The Bitcoin Mindset: Tiny Steps. Massive Payoffs.
Bitcoin didn’t become a buzzword overnight. It started with a bunch of tech nerds mining coins in their basements while eating instant noodles. The value? Practically nothing. But slowly, something magical happened: momentum.
Each block, each believer, each share—it all added up.
The same thing happens in marketing when you play the long game. It’s not about a single viral post or a magic funnel. It’s about showing up, building trust, and compounding your value over time.
Welcome to consistency marketing: the least sexy, most powerful strategy on the planet.
The Strategy: Compounding Connection
Here’s the simple-but-brilliant plan:
- Build your email list (yep, still the MVP of digital marketing)
- Deliver regular, value-packed content (teach, inspire, entertain)
- Show up where your people hang out (social, email, blog, smoke signals—wherever works)
When you do this consistently, you become the go-to expert. The familiar face. The trusted name.
In bitcoin terms: you become worth investing in.
Why Most Small Businesses Miss the Boat
Here’s what most folks do: post randomly, ghost their email list for months, boost a Facebook ad or two, and hope for the best.
That’s the marketing equivalent of buying bitcoin… and then forgetting your password.
Real results come from commitment. From showing up even when it feels like no one’s watching. From planting seeds that grow into trees.
So do the work that works:
- Send emails often (yes, even short ones!)
- Share your wisdom like a generous genius
- Follow up like you mean it
- Tell your story again (and again)
Marketing isn’t luck. It’s leverage. Build it brick by brick.
You Don’t Need to Go Viral — You Need to Be Valuable
Bitcoin didn’t go viral overnight. It earned attention. One blog, one tweet, one conversation at a time.
That’s how trust is built.
So ditch the pressure to be the next TikTok sensation. Instead, aim to be the brand that’s always there. Helpful. Generous. Consistent.
When your dream client is finally ready to buy, guess who’ll be top of mind?
(You. Obviously.)
Start Small. Show Up. Let it Snowball.
Marketing doesn’t have to feel like climbing Mount Overwhelm.
Think like an early bitcoin adopter:
- Send one helpful email a week
- Post one valuable tip on social media
- Build one juicy freebie your audience actually wants
- Create one landing page that captures leads like a boss
Keep going. Keep giving. Keep compounding.
Final Thought: You’re Sitting on Gold — Now Start Digging
You don’t need crypto to unlock the magic. You need consistency, clarity, and a dash of courage.
Start now. Keep going. Trust the process.
Your marketing is a magnet. Keep charging it, and it’ll pull in the right people, the right opportunities, and the right growth.
This isn’t just theory. It’s transformation.
Let your marketing compound. Your future self will thank you (probably from that island).
Want help building your own compounding marketing strategy? Come hang out with us at a Basic Bananas workshop—we’ll turn your ideas into action, fast.
To discover more marketing strategies, make sure you join us at the next Marketing Ecosystem Workshop to map out your one-page marketing plan. Here is the link to register (no cost!): https://www.basicbananas.com/virtualsummit/
Or apply to join the popular Clever Bunch program to accelerate your business growth. https://www.basicbananas.com/cleverbunch/
Here’s to creating ripple effects of brilliance everywhere we go!
The Basic Bananas Team